Monkey Shoulder: Rewrite The Night

Monkey Shoulder
,
2023
In collaboration with
Freeform

Flipping the norm on when whiskey can be enjoyed, top DJs and bartenders stirred the crowd in this reimagined party built with a twist on daily life moments & engaging acitivities.

Dressed overall like a contruction site, we ensured the theme carried into the details, with bottles displayed within the drums of real laundry machines and spinning on vinyl players, as a playfully literal take on being made for mixing.  

Experiential Conceptualization
Production & Build Fabrication
Creative Design Services